GAP 'scandal'

Old GAP logo (left) New one (Right)

I think everybody read about GAP scandal, if not check this link.
Well....What can I say...

 First of all, even I can see that 'new' logo is AWFUL. It is just...just AWFUL. 

Secondly, this is an absolutely crappy PR company to make consumers remember GAP brand. 

Crappy, because they didn't work good on it.  Second logo shows, that it had been made in 'paint' :) and it had been just a reason for 'something'.By 'something' I mean this article in Guardian and looooooong solutions about whether they should take new logo or no I am not sure that it will work. This fake actions shows that they have problems. I man problems with  PR company and Designers.

Anyway, I am not shopping at GAP because they have awful clothes' design last few years.
So, let's have a look what they will finish with.